SolutionsConcept Design

Product concept design that connects.

The payback.

We work on the product itself: proportions, materials, finishes and details, tested visually before tooling decisions are made.

The output is a design direction you can show to partners, test with an audience and hand to engineering with confidence.

Selected applications

Case studies.

Different ways concept design can turn product features into clear, memorable stories.

Oakley - Meta Vanguard — Oakley Meta Vanguard · FormStill

Oakley Meta Vanguard · Form

Make a direction tangible.

A clean profile study turns frame geometry, proportions and the integrated lens into a form teams can assess together.

View Oakley - Meta Vanguard
AERA One — AERA One · MaterialsStill

AERA One · Materials

Define how the object should feel.

Color, surface and lighting studies establish a distinctive material language around an emerging product form.

View AERA One
Magic Keyboard — Magic Keyboard · RefinementStill

Magic Keyboard · Refinement

Resolve the details that shape perception.

A precise top view makes layout, control hierarchy and visual balance easy to evaluate before the direction expands.

View Magic Keyboard
Xiaomi | Vacuum-Mop P — Xiaomi Vacuum-Mop P · ExplorationStill

Xiaomi Vacuum-Mop P · Exploration

Put the concept in front of people.

Presentation-ready imagery places a familiar product in a focused creative direction for discussion, testing and alignment.

View Xiaomi | Vacuum-Mop P

Capabilities.

01

Direction

  • Concept development
  • Vision-led design approach
  • Reference and moodboarding
02

Refinement

  • Aesthetic refinement for market fit
  • Proportion and detail studies
  • Colorway exploration
03

Validation

  • Design validation before build
  • Visual testing assets
  • Stakeholder presentation set

What you get

  • Concept development and direction
  • Design variations to compare
  • Material and finish direction
  • Visuals for validation

Best for

  • Early-stage hardware
  • Products pivoting design
  • Founders validating a direction

Next step

Tell us what you are launching and we will map the creative you need.

Book a Launch Call

More solutions.